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Journals
2020. THE INSIGHTS OF CONTENT MARKETING AT SOCIAL MEDIA PLATFORMS . Adhyayan, A Journal of Management Sciences, Vol-09, Issue 2, December 2019, ISSN: 2249 - 1066 (Print), ISSN: 2455 - 8656 (Online). Page 21 - 26. https://www.myresearchjournals.com/index.php/ADHYAYAN
2019. A STUDY OF PHYGITAL BANKING AS AN INNOVATIVE TECHNOLOGY. International Journal of Advance and Innovative Research, Vol-06, Issue 2 (IV), April - June 2019, ISSN: 2394 - 7780 Impact Factor: 7.36, Page 223 - 230, UGC Journal No. 63571. http://iaraedu.com/about-journal/ijair-volume-6-issue-2-iv-april-june-2019.php
2019. A STUDY ON IMPACT OF DEMOGRAPHIC VARIABLES ON ATTITUDE OF CONSUMERS TOWARDS GREEN PRODUCTS.
International Journal of Research in Social Sciences,
Vol. 9 Issue 4, April 2019, ISSN: 2249-2496 Impact Factor: 7.081, Pg. 1184-1199, Double-Blind Peer Reviewed Refereed Open Access International Journal - Included in the International Serial, Directories Indexed & Listed at: Ulrich's Periodicals Directory ©, U.S.A.,
Open J-Gage as well as in Cabell’s. http://www.indianjournals.com/ijor.aspx?target=ijor:ijrss&volume=9&issue=4&article=080
2019. ENTREPRENUERSHIP AND INNOVATION: A CASE STUDY OF PAYTM.
International Journal for Research in Engineering Application & Management (IJREAM),
Vol-04, Issue-12, Mar 2019, ISSN: 2454-9150 Impact Factor: 5.646, Paper Id IJREAMV04I1248160, pg. 543-551, Double-Blind Peer Reviewed Refereed Open Access International Journal. https://www.ijream.org/IJREAM_V04I12.html
2018. A STUDY ON IMPACT OF DEMOGRAPHIC VARIABLES ON CONSUMERS USAGE OF ELECTRONIC BANKING SERVICES.
International Journal of Current Advanced Research, UGC Journal No. 43892, ISSN: O: 2319-6475, ISSN: P: 2319-6505, Impact Factor: 5.995, Vol. 7, Issue, 3(B), pp. 10541-10545, March, 2018.
2018. A STUDY ON CONSUMERS SATISFACTION TOWARDS ELECTRONIC BANKING SYSTEM IN INDIA.
Research Dimensions,
UGC Journal No. 45814, A Peer Reviewed & Refereed Multidisciplinary International Journal, ISSN: 2249-3867 Impact Factor: 5.1899(UIF), Volume – 3, Issue – 9, January – 2018, pg 1-12.
2016. GREEN MARKETING AND ITS IMPACT ON CONSUMER BUYING BEHAVIOUR.
International Journal of Applied Services Marketing Perspectives,
UGC Journal No. 47673, An Indexed Journal and Refereed Quarterly Journal, Vol 5, Number 3, ISSN (Print): 2279-0977, (Online): 2279- 0985, Impact Factor: 2012 – 3.23, 2013 – 5.057, 2014- 5.871, 2015 – 6.492, July –September, 2016, Page 2324-2334. (Hard copy)
2018. A STUDY ON ROLE OF BRAND, LABEL AND ADVERTISING ON CONSUMER BEHAVIOUR TOWARDS GREEN COSMETICS. International Journal of Research in Economics and Social Sciences,
UGC Journal No. 48858, An open access scholarly, peer-reviewed, interdisciplinary, monthly, and fully refereed journals, Vol. 8 Issue 1, January- 2018 ISSN(o): 2249-7382, Impact Factor: 6.939, pg 27-40.
2017.
DEMONETISATION: A LANDMARK MOVE FOR DIGITAL PAYMENTS IN INDIA.
International Journal of Applied Services Marketing Perspectives,
UGC Journal No. 47673, An Indexed Journal and Refereed Quarterly Journal, Vol 6, Number 3, ISSN (Print): 2279-0977, (Online): 2279- 0985, Impact Factor: 2015 – 6.492, 2016 – 7.056, July – September, 2017.
2016. ONLINE SHOPPING: A NEW GENERATION OF SHOPPING.
International Journal of Management and Social Science Research Review,
Peer Reviewed and Indexed Journal, Vol 1, Issue 2, ISSN (Print): 2349-6738, (Online): 2349-6746, Impact Factor: 3.029, Feb - 2016, Page 177 – 182. (Hard Copy)